The Uncanny resemblance b/w Flipkart & Cadbury commercials

Flipkart has a new campaign called “‘iss mein hai kisi ki kushi” where it promotes gifting and implusive buying through their mobile app during this festive season.

Here’s one of the ad from the series.

In 2011, Cadbury ┬áhad a similar series of ads for their ‘Celebrations’, watch it here

Is the resemblance too uncanny or is it that we Indians love emotional dramas? The Airtel Boss ad, The Google Reunion ad, Fortune Dal granny…